Samsung Electronics
held the finale of its “Dream the Blues” Campaign; a corporate social
responsibility initiative aimed at supporting youths discover and expand
their potentials in football on 14 May 2013 in London. The finale
involved 14 football-loving kids from 7 countries was an inspiring event
and featured 2 Nigerian boys - Jeb Mallam, 9yrs from the SOS Village, Abuja and Moses Magnut
(13) from the Compassionate Home Orphanages, Lagos and 12 other kids
from Brazil, China, Ghana, Mexico, South Africa, and Thailand.
The event started with an opening dinner where the kids flew their national flags, met with Chelsea FC Foundation coaches; Steve Winnet and Oliver Woodall
and took pat on bonding exercises and try-out football stunts. The kids
also had the opportunity to train in the same facility where the actual
Chelsea star players train, were taken on a tour of Stamford Bridge and
watched from pitch-side seats as Chelsea won the UEFA European League.
Chelsea players and “Dream the Blues” ambassadors Fernando Torres, Victor Moses, Oscar, and Juan Mata
held training and mentoring sessions with the boys on the their
training pitch. Speaking during the encounter, Fernando Torres said “It
is wonderful to have the chance to play with the kids. I think the
chances that Samsung and Chelsea Football Club give to them are huge. I
wish I had this chance when I was a kid”. Excited Moses Magnut commented “My life has changed forever. I know now, for sure that all my dreams can come true. I will never forget this moment”.
According to Bravo Kim, Managing Director, Samsung Electronics West Africa, “We
are proud to continue our support for the dreams of the youths through
this football experience. Samsung believes in supporting and motivating
youths to discover and expand possibilities for themselves. We hope this
camp in London is a meaningful step and a great opportunity for the
participants to come closer to their dreams”.
The “Dream the Blues” team had a time of
their lives in London. They dined at the London Museum’s Ironmongers
Hall, an iconic building, the location where some of the scenes of the
Harry Potter movies was filmed. They visited Lyceum Theatre where they
watched a stage production of the Lion King and enjoyed a private
capsule rotation on the London Eye and were treated to the finest
cuisines.
Dream the Blues campaign is an expansion of the Samsung-Chelsea FC Youth Football Camp
program, which is an on-going effort of the company since 2007, to
benefit and inspire more than 6,000 youths between nine and 13 from
around the world. The Chelsea Foundation coaches visited local youth
football camps in each country training and inspiring 1,400 football
loving children out of which two were selected to represent each country
at the finale in London.




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